Richard Clark

President and CEO

Rick has more than 20 years of leadership experience in the enterprise software industry. He founded APTARE in 1993 with the sole purpose of developing scalable web-based applications for large enterprises. As CEO, Rick is responsible for setting the strategic vision and direction of the company. Previously Rick served as chief information officer for Sanrise, a leading storage service provider, where he was responsible for the strategic direction of the company’s solutions. Rick holds several patents covering web-based architectures for enterprises.

Rick holds a Bachelor of Commerce Degree from Auckland University, New Zealand.

Machell Silva

Chief Financial Officer

Machell is responsible for the day-to-day operations and the financial accounting for the company. She brings over 15 years of experience as a financial executive in high technology. Prior to APTARE, Machell worked as a Certified Public Accountant with expertise in tax and audit.

Machell received her Bachelor of Arts Degree in Business Economics from The University of California at Santa Barbara.

Graeme Kelly

Vice President, Engineering & Services

Graeme is responsible for leading all aspects of product development and professional services at APTARE. He has extensive experience developing solutions for enterprises around the globe. Prior to joining APTARE, Graeme was vice president of services for Annuncio Software. There he built and managed the engineering team responsible for customizing and implementing their enterprise email solution. Graeme also served as a senior engineering executive at PeopleSoft after the acquisition of Annuncio in 2002.  Graeme was also part of the services senior management team at Plexus Software and Hewlett Packard.

Graeme holds a degree in Computer Sciences from Glasgow University, Scotland

Rich Rose

Vice President, Customer Advocacy

Rich is a software industry veteran with more than 20 years of experience in enterprise data management, data protection and data compliance reporting. Rose joined APTARE, in 1996 as a product manager and is the product guru working with sales on global business opportunities and implementations.  Previously Rich worked with VERITAS  defining strategy and managing engineering resources to drive revenue and expand market reach. Rich propelled the product team from an emerging start-up to a global leader of enterprise storage management solutions.  Rich joined VERITAS from CBS Sportsline.com, a leading provider of sports internet content. At Sportsline, Rich was the manager of worldwide operations, where he grew the organization's technical capabilities to be among the top 10 internet sites in the world. Prior to Sportsline, Rich was the president and founder of Next Generation Computers, Inc.

Jeff Goodfellow

Head of Global Demand Generation

Jeff is responsible for leading the charge in all aspects of APTARE global demand generation and brand awareness. He has extensive experience in building and directing marketing engines that generate high quality and high volume leads that drive sales pipelines. Jeff comes to APTARE from Nexsan where he led global demand generation and marketing operations reporting directly to Nexsan's CMO. Prior to Nexsan, Jeff worked in similar roles at notable companies such as Gridstore and BlueArc.

Jeff received his Bachelor of Science in Business Marketing with a Minor in English from California Polytechnic State University, San Luis Obispo.

APTARE—the global leader in IT Analytics—is the only company delivering unified backup and storage insights for heterogeneous IT environments across on-prem and hybrid-cloud